In Nike's latest golf Christmas ad, they recognize Scottie Scheffler, who is currently the world's top player.

Scottie Scheffler won PGA Tour Player of the Year again, and now there's just one player who has won more than him: Tiger Woods.

Scottie Scheffler wins his 4th straight Player of the Year award, joining Tiger Woods. Rookie Aldrich Potgieter's wrestling background fuels his rise.

With golfers setting their sights on the 2026 campaign, Scheffler needs to complete one more step to achieve the career Grand Slam. In golf, a Grand Slam is accomplished by winning the sport’s four major tournaments. Scheffler already has wins in the Masters, the PGA Championship and The Open. The only one left? The U.S. Open.

On Monday, Scheffler was named the winner of the 2025 Jack Nicklaus Award, given to the PGA Tour's Player of the Year. It's the fourth straight time he has won the award, which ties Tiger Woods for the most consecutive times winning the Jack Nicklaus Award.

Thankfully golf is in such a place these days that we are treated to a lot of alternate-style events all of the time. Black Friday brought a revitalized version of The Skins Game where Keegan Bradley emerged victorious and next week will bring with it the Optum Golf Channel Games.