Marketers increasingly have found it a lot easier and less costly to bring out a new product under one of a company`s established brand names. Or if a company has megabucks, the answer to new products ...

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The '80s. The great decade of excess, spandex, Aqua Net hair spray, turquoise mascara, Jem, hair metal, Michael and Madonna, RUN DMC, and more! If you grew up in the '80s, you probably watched ...

As a prospective home seller, you are undoubtedly aware of the normal steps the most successful sellers take to get their house ready for the market. Things like cleaning, decluttering and ...

Marketers increasingly have found it a lot easier and less costly to bring out a new product under one of a company`s established brand names. Or if a company has megabucks, the answer to new products ...