"It really does tick all the boxes," says the cookbook author of this soup filled with wonton noodles, stir-fried chicken, corn and egg Sabrina Weiss is the Editorial Assistant of PEOPLE's food ...

Welcome to AdDissect, e4m’s new weekly series where we break down one standout advertisement, exploring its creative choices, cultural context, production craft, and what it says about the future of ...

In what could easily be one of the grandest advertising projects in India, filmmaker Atlee, known for his blockbuster hits like Jawan and Theri, has directed a Rs. 150 crores commercial for Ching’s ...

Atlee is in charge of the first-ever Rs 150-crore campaign for Ching's Desi Chinese, which stars Ranveer Singh, Bobby Deol, and Sreeleela. It's hard to identify the difference between movies and ads ...