Some items become basic if too many people buy ’em. Fragrances simply never fall under that umbrella: If they’re good, they’re good. That’s why, even as more and more influencers have hopped on the ...

Have you ever looked at a celebrity and thought, "I bet she smells good."? As a fragrance fanatic, this idea regularly takes up a big portion of my headspace. I enjoy guessing what a star's go-to ...

The first time I smelled Byredo’s Gypsy Water, it was on a supermodel friend. The minimalist Scandinavian fragrance brand wasn’t yet sold in the States—this was 2007—and she had picked up a few ...