Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. For companies looking to maintain a competitive edge, adopting a data-driven mindset is key.

Data analytics are constantly evolving and becoming ever more relevant in today's marketing. In my own experience helping companies across industries refine their digital marketing, I have seen how ...

Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

New to YouTube Analytics? Read this article for an overview of how to use YouTube Studio, and the types of information it can provide. YouTube provides a built-in analytics platform to help you ...

Data analytics brings together expertise from seven academic departments for a forward-thinking degree in a rapidly expanding field. Develop in-demand skills in statistics, programming, databases, ...

Data analytics can be used to inform the design of faculty professional development programs, ensuring that educational ...

Many organizations are sitting on valuable proprietary data but lack a clear plan for commercializing it. As interest in ...

Analytics starts with identifying problems, goals, information sources and formats before insights can be produced ...

The discussion will feature a panel of distinguished experts in biodiversity conservation, data analytics, business, and ...

Lauren Glenn Manfuso is a journalist and editor in the Washington D.C. metro area. Her work has appeared in Prevention magazine online, the Miami Herald and USA Today. If college applicants and ...

The question isn’t whether or not to use shipping analytics—it’s how fast and effectively you can start putting your data to work.