Every few years, the Bay area re-enters the hip-hop arena on a national platform. For nearly a year now, San Francisco-based rapper LoveRance has been leading the latest movement all the way up the ...

Inking a deal with Interscope Records back in April, today, this Bay-Area native plans to continue the tradition. He’s currently prepping the release of his follow up mixtape, Freak of the Industry ...

The Bay's LoveRance adds a verse to the new Jeremih x Weezy joint Give All The Time (Freestyle) a spin - it's a new offering from LoveRance. It was dropped on Monday, February 18th, 2013. LoveRance's ...

Sex sells; and LoveRance is living proof of that. His debut single “Up!” has been making waves on the charts all summer long, peaking in the top 20 on both the Billboard Rap Songs chart and the Hot ...

LoveRance’s career is clearly on the “Up,” so we decided to holla at the rap-freshman (who is actually still a Junior in college) to see what it was like working with Fif, what it’s like being famous ...

Watch LoveRance's new music video for "On Her." LoveRance is slowly making his return, after keeping quiet for a couple of years. The rapper brings plenty of those summer time Bay Area vibes on his ...

LoveRance’s Bay Area hit featuring 50 Cent is no more regional. Currently #3 on Billboard R&B/Hip-Hop charts, he releases another remix with B.o.B, E-40 and Fat Joe. If you forgot, earlier artists to ...

LoveRance and Interscope executive VP of A&R, Larry Jackson, share on the success of "Up!" and Interscope signing. By Erika Ramirez UP!,” the debut single from 24-year-old rapper LoveRance, first ...

LoveRance's "UP!," featuring IamSu and Skipper, or, in its newer version, 50 Cent, shoots 15-9 in its 29th week. By Karinah Santiago Just one week after Kirko Bangz earned his first top 10 on ...

The 49ers’ 28-24 win over the Falcons meant that they advance to the Super Bowl for the first time since 1995. And to celebrate, LoveRance drops a freestyle over the popular Hit-Boy beat.

Sir Michael Rocks and LoveRance move beyond the lobby and hit up the hotel suite for the visual to their collaborative track, aptly titled “Lobby.” The clip features the pair of artists enjoying some ...

Loverance is slowly making his return, after keeping quiet for a couple of years since releasing the smash hit “Up.” The rapper brings plenty of those summer time Bay Area vibes on his new single, “On ...