Angie Chen spent one year in her investment banking job before pivoting to become a campaign marketer. Here's how she did it.

Laura Curtis was named head of global product and marketing, and Britta Hion was appointed as head of North American distribution at Newton Investment Management. Both are new positions ...

Most of you are aware of the marketing funnel ... The Right Mix of Investment As the funnel chart shows, you need to invest in all of these phases.Treating them independently doesn’t really ...

and then divide that figure by the marketing investment. So if your company invested $10,000 into marketing and you've calculated that the gross profit that campaign generated for the product is $ ...

Gridiron Capital has made an investment in Health Monitor Network, a US-based healthcare marketing platform. No financial terms were disclosed. Health Monitor CEO David Paragamian and the entire ...