Roblox has overtaken TikTok as the fastest-growing Gen Z shopping channel, according to the latest data from RTS.
Figures from RTS’ study of 1,000 shoppers revealed that on average Gen Z made 20 purchases on Roblox in the last 12months, rising +54% year-on-year. This outgrew TikTok, which experienced a +10% ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results