The Austin-based cowboy boots retailer Tecovas is opening a fourth store in Dallas-Fort Worth as it aims to grow aggressively into a national brand of Western attire. Tecovas, which started out online ...

Add Yahoo as a preferred source to see more of our stories on Google. Founded in the back of an SUV by Paul Hedrick in 2015, Tecovas has grown from a humble boot brand in Austin, Texas, to a premier ...

Tecovas, the industry’s first digitally native boot maker, is on fire. Founded in 2015 by private equity associate turned entrepreneur Paul Hedrick with the aim to become the “Warby Parker” of cowboy ...

Boots were selling, espresso was pulling, and cocktails were pouring on Saturday and Sunday, Dec. 7-8, at the grand opening of Tecovas in Houston’s Rice Village. The Austin-based western retailer of ...

NASHVILLE, TN, UNITED STATES, January 12, 2026 /EINPresswire.com/ — WVN, the new real-world intelligence platform redefining how brands measure and optimize in ...

Founded in the back of an SUV by Paul Hedrick in 2015, Tecovas has grown from a humble boot brand in Austin, Texas, to a premier name in western wear. With a mission to honor the true spirit of the ...