Spend any time inside a sports stadium and you’ll understand the power of hype songs. Here are three of the best motivational tracks.

As most anime are based on existing properties, some of them come in with a built-in audience. Hype is dangerous. Sure, that momentum should automatically attract viewers, and the most hyped anime ...

Fan hype surrounding Marvel moviesis not a new thing. While it may never reach the heights of the culmination of the MCU's Infinity Saga, comic book fans have been excited to see their favorite heroes ...

The Gartner Hype Cycle normalizes an irrational, costly industry habit: misleading hype. And when it comes to "agentic AI," the overpromising is worse than ever. I recently wrote about how agentic AI ...

Strategic tech adoption means putting the right pieces in place, at the right time. The Hype Cycle helps companies invest with clarity, not just urgency. André Rizzo, McGill Executive Institute ...

When Heron Preston announced earlier this month that he had reacquired full ownership of his namesake brand from New Guards Group (NGG), it underscored a broader shift in the fashion industry’s ...

Some disillusionment was inevitable. When OpenAI released a free web app called ChatGPT in late 2022, it changed the course of an entire industry—and several world economies. Millions of people ...

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Luke Munn does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...