Unfortunately it’s not as simple as going to Staples and picking up some Sharpies,” Niccol said. “That’s the power of our ...
New CEO Brian Niccol pledges to simplify ‘overly complex’ menu and return to its coffee house roots ...
Last week, Brian Niccol, the CEO of the coffee conglomerate, announced that Starbucks baristas would once again write ...
Starbucks is bringing back hand-written names in Sharpie on cups and self-serve stations with sugar and cream to try to win ...
"Unfortunately, it’s not as simple as just going to the Staples and picking up some Sharpies." The chain is also set to ...