Variety

Max, Formerly Known as HBO Max, Launches New Black-and-White Logo and Color Palette, Evoking HBO Branding

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a fresh look, ...
El Paso Times

Streaming service Max is going back to HBO. What to know about the name rebrand

Streaming service Max is going back to its original name, HBO Max. The rebranding is coming summer 2025, Warner Bros. announced in a news release on Wednesday, May 14, and said the change had been ...
Deadline.com

Casey Bloys On HBO Max Emmy Dominance, ‘The Pitt’ Breakthrough, ‘White Lotus’, ‘Last Of Us’ & ‘Hacks’ Future, ‘The Penguin’ Season 2 & ‘Euphoria’

Warner Bros. Discovery’s HBO Max was the most nominated platform at the 2025 Emmy Awards with 142 noms, paced by HBO’s limited series The Penguin (24), The White Lotus Season 3 (23) and The Last of Us ...
New York Daily News

Max streaming service to change name back to HBO Max

It’s not TV, it’s HBO Max. Again. Warner Bros. Discovery made a surprise announcement Wednesday: it will re-re-brand its flagship streaming service as “HBO Max,” two years after controversially ...
Hosted on MSN

This Streaming Service Is Changing Its Name (Again!) This Summer

HBO is coming back. Max, we hardly knew you. Just over two years after the streaming service dropped HBO from its name and became simply known as Max, Warner Bros. Discovery announced on Wednesday, ...