Apple's AirTag 4-Pack has dropped to $69.99 today on Amazon, down from the original price of $99.00. Prime members can get the accessory delivered today in many locations, while free shipping options put it arriving in time for Christmas,

NFL Hall of Famer Fran Tarkenton holds hundreds of thousands of Apple shares. He told Business Insider why he's bullish on the tech giant's future.

Apple's latest Apple Watch update isn't about big redesigns or headline features. Instead, watchOS 26.2 focuses on small but significant changes.

For a limited time, you can save as much as 25% on the Apple Watch Series 11 in a variety of colors.

The latest iOS update means more ways to enable Liquid Glass, new security features for AirDrop file sharing, and new ways to keep on top of your Reminders.

Apple released a new MacOS update recently. It brings the Edge Light feature to all Apple silicon-powered Macs. Here's how you can use it on your next video call.

A new Apple leak suggests the next Studio Display could add HDR, 120Hz ProMotion, and a faster A19 chip, signaling a major upgrade for pro Mac users.

The vulnerabilities may have been exploited in 'an extremely sophisticated attack against specific targeted individuals' using versions of iOS prior to iOS 26, as per Apple's security bulletin.

Tired of having AI features from Apple Intelligence shoved in your face? Here's how you can turn it off in minutes.

Apple's App Store is a huge and increasingly important money maker. Epic Games' CEO says a new court ruling could finally slash its 27% in-app fees.

Latest leaks suggest the 20th anniversary iPhone could feature a first-in-the-industry design, with major display makers ramping up their production lines.