MOUNT HOREB, Wis., March 26, 2025 /PRNewswire/ — Say goodbye to those holey, saggy, sweat-soaked undies and hello to the comfiest pair of drawers you’ve ever owned. Duluth Trading Co. is back with its ...

MINNEAPOLIS — When an underwear store opens in 2019 with a "Museum of Man" inside, it can only mean Duluth Trading Co. is up to something again. The company's impish ads for "Ballroom Jeans," "Fire ...

Duluth Trading Co. is opening a shop at the Mall of America in the Twin Cities. Expand to read more Duluth Trading Company Mount Horeb-based Duluth Trading Co. on Wednesday revealed its new Underwear ...

Men are obsessed with Duluth Trading Company's Buck Naked Performance underwear. The company has over 12,000 5-star reviews for the four iterations of the underwear — boxers, boxer briefs, briefs, and ...

Underwear may be a personal subject. But the chance to trade uncomfortable underwear for a free new pair may be the tipping point. The out-of-home campaign by Planet Propaganda is one day only: April ...

With cheeky slogans and products that appeal to working and outdoorsy men and women, Duluth Trading Company made a mark on the retail industry first as a regional mail-order catalog business and later ...

There’s good reason why Adam Turman has been called the most visible artist in Minnesota. The St. Louis Park illustrator’s striking, stylized designs adorn the walls of bowling alleys, breweries, ...

Duluth Trading Co. has nearly doubled its sales in just two years, thanks in no small part to a giant angry beaver and an animated buck-naked underwear guy. In an unforgiving environment for apparel ...

Bring a pair. Get a (better) pair. Leave happy (and chafe-free)! MOUNT HOREB, Wis., March 26, 2025 /PRNewswire/ -- Say goodbye to those holey, saggy, sweat-soaked undies and hello to the comfiest pair ...

On Saturday, April 12, and Sunday, April 13, Duluth Trading will open its 65 retail stores across the country to collect customers' old, holey, overloved underwear and upgrade them to one free pair of ...