The Three Lions were dropped in favour of a lion, lioness and cub to show 'the true diversity' of English football Some fans dubbed the rebranding of the logo as 'PC nonsense' on social media ...

THE FA have revealed a new ‘England Football’ badge that has tweaked the original classic Three Lions crest. The new design features a cub, a lion and a lioness to symbolise ‘grea… ...

Wieden+Kennedy Amsterdam has transformed the Royal Dutch Football Association's lion logo into a roaring lioness, to represents the national women's squad. The advertising agency worked in ...

The Football Association has unveiled a new logo for its latest grassroots initiative, replacing the distinctive Three Lions with a lion, a lioness and a cub. The crest will not replace the Three ...