We already have the world’s blackest black—a color so dark that looking at it is like looking into a hole in the universe. Now, thanks to a team of scientists, we have the world’s whitest white—a ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. On a hot summer day, the temperature of a dark roof or sidewalk ...

Brilliantly whitewashed houses are a familiar sight in hot countries, from Morocco to Greece. In fact, white-painted roofs “have been used to cool buildings for centuries”, said The Guardian. But ...

Just like a tennis player might don a white shirt instead of a black one on warm summer's day, researchers see great potential in dressing buildings in reflective white paints to keep them cool. A ...

You wouldn’t head outside on a scorching hot summer day in dark clothing; lighter colored garments help reflect the sun’s heat. That strategy works for buildings too, and thanks to researchers at UCLA ...

The increasing use of air conditioning is causing many cities to hit record energy consumption levels during brutally hot summer months. In populous countries like India, China, Indonesia, Brazil, and ...