Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.

Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

ROAS doesn’t equal profit. Learn the metrics that actually tell you if your ads are working – and how to implement them in ...

Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.

Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.

Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.

After testing this for a month, Google officially rolled out this method to help searchers explore more topics.

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.

Automated or AI-generated content may now earn a Lowest rating. Here’s what else changed in the latest quality rater ...

Learn how you can use Google-engaged audiences for remarketing to users who've already interacted with their brand across ...