The $104 million investment will go towards scaling Unilever’s own fragrance design and creation across its global portfolio.

This training initiative aims to make cruelty-free testing a worldwide practice.

The new luxury scent collection donates to life-saving healthcare programs to communities in need.

Just in time for the cold winter months, actress Sydney Sweeney has darkened her signature blonde shade opting for the ‘hottest’ winter color—dark suede blonde. Schwarzkopf Professional U.S. trend ...

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The latest report from Circana shows fragrances rank high on consumer shopping lists, with 18% planning to gift perfume or ...

The ‘eyes. lips. face. fandom’ campaign stars actors Joey King and Lucien Laviscount and the brand’s Power Grip Primer. E.l.f ...

Makeup was the most engaging category in the UK and FR in 2024, while hair care was the most engaged category in the U.S. Across all tiers, fragrance was the only category to earn a higher average ER ...