But at the same time, faced with declining efficacy of traditional advertising, brand marketers are being challenged to find new ways to keep creativity at the core, connect to meaning and purpose and ...

In an effort to create breakthrough, culturally relevant advertising, MullenLowe West’s president Jenn Wong hired a new ...

Estée Lauder completed its acquisition of The Ordinary owner Deciem Beauty Group in June this year, having first invested in ...

New York-based Code and Theory has hired 15-year federal government executive Dominic Sale to lead its new Government Experience Practice.

Carleara Weiss, a sleep science advisor at sleep apnea supply company Aeroflow Sleep, is also concerned that TikTok’s “sleepmaxxing” trend places such too much of an emphasis on purchasing products ...

Amazon’s ad division revenue grew 19% year-over-year (YoY) during 3Q2024, outpacing its retail sales growth, the company shared in its latest quarterly report on Thursday. Amazon posted earnings per ...