Meghan, the Duchess of Sussex, is sharing new details about her lifestyle brand, including a new name, and debuting it alongside a photo with her daughter, Lilibet.

The duchess, 43, runs through the Sussex family's backyard as she holds hands with Lilibet, 3, in the teaser photo on the As Ever site. Both Markle—who is wearing a loose ivory dress in the photo—and Lilibet—clad in what appears to be a light blue romper—are barefoot in the sunny snapshot.

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