The chief minister of Rajasthan, Vasundhara Raje, launched a new ad-campaign and a logo for the state’s tourism department in January this year hoping to significantly boost the number of tourists.
In Marwari, 78-year-old Leela Somani’s mother tongue, there is an old saying: When times change, only two aspects of a culture remain — its bheent (monuments) and its geet (songs). In the 1950s, ...