LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

The Lakers forward called it an "honor" to be the first "Kenbassador" for Barbie. Barbie is introducing a LeBron James doll, ...

Mattel has revealed a LeBron James Kenbassador doll that's a part of its Barbie Signature range, available to buy from April ...

James and his team worked closely with Mattel to personalize details of the custom Ken doll, including his Nike Terminator ...

LeBron James has officially entered the Barbie universe as the first-ever “Kenbassador,” and the doll is everything you’d expect from a cultural icon who’s dominated basketball and fashion.

The new LeBron James “Kenbassador” Barbie doll carried a retail price of $75 and first went on sale last Saturday at Undefeated’s La Brea location in Los Angeles, where fans and collectors ...

LeBron James continues to make history. This month, the Akron native will be among the few to be immortalized into a Barbie – or should we say Ken – doll. James has been chosen to a be a part ...

Sending LeBron James home during during the NBA playoffs is never easy — but you can now bring him into yours this postseason. James is taking on a new form as Barbie announced a doll for the ...