Ozy Media and CEO Carlos Watson were found guilty of defrauding investors in a case featuring allegations Watson coached his ...
A talking backpack tearfully tells a little girl “I’m going to miss you” in a humorous Kohl’s back-to-school spot.
Kraft Heinz has hired former Pepsi marketer Todd Kaplan as chief marketing officer for North America, as the food giant looks ...
Hundreds of creators attend Nickelodeon’s Kids’ Choice Awards, Away’s soft-shell luggage line launch includes creators—and ...
American Express also listens for trends online, analyzes data about consumer behavior and uses those insights in its ad ...
Every challenger needs an adversary. If you copy its approach your position will be weakened. The Conservatives slipped up here with a sudden rash of copycat tactics and election pledges on national ...
Consumer trends are also playing a role in packaging decisions, as customers increasingly view beverages as affordable daily ...
CMOs are worrying about a host of issues, including the election, measurement and DE&I shifts, as the second half of 2024 ...